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Welcome!

While I’ve been blogging for several years on writing, parenting and life over at I Digress…, this blog will focus on small business. Communications, Marketing, Copywriting, Project Management, Social...

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Social Media 201: Getting Results

“Sure, I do social, but it hasn’t really worked for me.” Sound familiar? You’ve created business profiles on all the “right” platforms, you tweet and post, even comment on blogs, but still haven’t seen...

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Volunteering: Why You Need to Get Involved

I have read and heard from many folks that volunteering and becoming a member of a local industry organization are both good things to do. I’ve been hearing that advice for years. In fact, I’ve given...

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How to Look Forward to Monday Mornings

Remember that 80’s song “I Don’t Like Mondays?” by the Boomtown Rats? Yep. That became one of my anthems in high school – and years later, as a young professional, I could still identify with those...

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Help Me Help You: How to Give Your Social Strategist a Fighting Chance

Jerry Maguire One of the best scenes from the movie Jerry Maguire is when Tom Cruise’s character is trying to convince Cuba Gooding’s character to focus on the love of the game. You can watch the :30...

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The One Thing Jimmy Fallon and I Have in Common

I’ll admit it… I’m neurotic. I’m never good enough. There’s always someone better. I was watching an episode of Jerry Seinfeld’s Comedians in Cars Getting Coffee – have you seen this show? Jerry was...

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